--- title: Cloud Partner Insider (2) description: Get the inside baseball of being a cloud partner from the BTS team. (2) --- [Skip to content](https://betterthanservices.com/blog/page/2#main-content) [![BTS_Primary_Rev RGB](https://betterthanservices.com/hs-fs/hubfs/BTS_Primary_Rev%20RGB.png?width=1200&height=238&name=BTS_Primary_Rev%20RGB.png "BTS_Primary_Rev RGB")](https://www.betterthanservices.com) - [Home](https://betterthanservices.com) - [About BTS](https://betterthanservices.com/about-bts) - Case Studies - [Case Study: Multi-Cloud, Multi-Vendor Business Continuity Planning on AWS](https://betterthanservices.com/case-studies/crypto-dr-aws) - [Case Study: 30% Increase In App Performance For IOT Company](https://betterthanservices.com/case-studies/iot-device-app-migration) - [Blog](https://betterthanservices.com/blog) - [Contact BTS](https://betterthanservices.com/meet-with-bts) # Cloud **Partner** Insider Get the latest information from the AWS ecosystem. Brought to you from BTS - by partners and for partners.  [![](https://betterthanservices.com/hubfs/Untitled%20design%20(47).png)](https://betterthanservices.com/blog/how-to-be-an-aws-alliance-lead) ### [How To Be An AWS Alliance Lead](https://betterthanservices.com/blog/how-to-be-an-aws-alliance-lead) October 16, 2023 As a new Alliance Lead for an AWS partner, you're stepping into a role that bridges the gap between your company and... [Read More](https://betterthanservices.com/blog/how-to-be-an-aws-alliance-lead) [![](https://betterthanservices.com/hubfs/Untitled%20design%20(46).png)](https://betterthanservices.com/blog/abstract-elephants) ### [A Meditation On Kubernetes](https://betterthanservices.com/blog/abstract-elephants) October 3, 2023 Dear Reader, Fair warning; there be nerd dragons ahead. I'm talking deeply nerdy musings on Kubernetes. Enter at your... [Read More](https://betterthanservices.com/blog/abstract-elephants) [![](https://betterthanservices.com/hubfs/Untitled%20design%20(45).png)](https://betterthanservices.com/blog/the-right-offer) ### [Testing The Right Offer](https://betterthanservices.com/blog/the-right-offer) September 26, 2023 The Marketing Success Equation - The Right Offer In the last blog of this series, we talked about how the Marketing... [Read More](https://betterthanservices.com/blog/the-right-offer) [![](https://betterthanservices.com/hubfs/the%20next%20generation%20blog.png)](https://betterthanservices.com/blog/growing-talent-as-a-trade) ### [Growing Talent As A Trade](https://betterthanservices.com/blog/growing-talent-as-a-trade) September 18, 2023 Be honest; did you roll your eyes when you read the title? After the initial fear of the covid pandemic and lockdowns... [Read More](https://betterthanservices.com/blog/growing-talent-as-a-trade) [![](https://betterthanservices.com/hubfs/opentf.png)](https://betterthanservices.com/blog/opentf-wtf-it-means) ### [OpenTF - WTF Does It All Mean](https://betterthanservices.com/blog/opentf-wtf-it-means) September 11, 2023 If your business has been using infrastructure as code solutions, you have either looked at or are a current user of... [Read More](https://betterthanservices.com/blog/opentf-wtf-it-means) [![](https://betterthanservices.com/hubfs/marketing%20equation.png)](https://betterthanservices.com/blog/marketing-success-equation-intro) ### [The Marketing Success Equation](https://betterthanservices.com/blog/marketing-success-equation-intro) September 5, 2023 At its core, great marketing is very simple. It can be boiled down to this equation: The right message/offer to the... [Read More](https://betterthanservices.com/blog/marketing-success-equation-intro) [![](https://betterthanservices.com/hubfs/staffing_tetris_featured_image.png)](https://betterthanservices.com/blog/staffing-tetris) ### [Staffing Tetris](https://betterthanservices.com/blog/staffing-tetris) August 27, 2023 If you work in any sort of consulting, managed services, professional services, etc, there’s kinda no two ways about it... [Read More](https://betterthanservices.com/blog/staffing-tetris) [![](https://betterthanservices.com/hubfs/technical_interviewing.png)](https://betterthanservices.com/blog/technical-interviewing) ### [Technical Interviewing](https://betterthanservices.com/blog/technical-interviewing) August 27, 2023 Technical interviewing isn’t easy. It’s not easy for the candidate, but it’s also not particularly easy for the... [Read More](https://betterthanservices.com/blog/technical-interviewing) [![](https://betterthanservices.com/hubfs/cloud_security.png)](https://betterthanservices.com/blog/cloud-security-is-not-a-panacea) ### [Cloud Security Is Not A Panacea](https://betterthanservices.com/blog/cloud-security-is-not-a-panacea) August 27, 2023 The need for businesses to build quickly and operate at dynamic scales has lead to widespread cloud adoption across... [Read More](https://betterthanservices.com/blog/cloud-security-is-not-a-panacea) [![](https://betterthanservices.com/hubfs/cloud_network_security.png)](https://betterthanservices.com/blog/cloud-network-security) ### [Cloud Network Security](https://betterthanservices.com/blog/cloud-network-security) August 22, 2023 There are numerous challenges that organizations face in ensuring network security. The increasing complexity of... [Read More](https://betterthanservices.com/blog/cloud-network-security) [PREVIOUS](https://betterthanservices.com/blog) [1](https://betterthanservices.com/blog) [2](https://betterthanservices.com/blog/page/2) NEXT ### Sign Up For The BTS Blog ## **Get The Latest From The Cloud Ecosystem** [![BTS_Primary_Rev RGB](https://betterthanservices.com/hs-fs/hubfs/BTS_Primary_Rev%20RGB.png?width=200&height=40&name=BTS_Primary_Rev%20RGB.png "BTS_Primary_Rev RGB")](https://www.betterthanservices.com) 8 The Green, Ste A Dover, DE 19901 contact@betterthanservices.com [Follow us on Twitter](https://twitter.com/BetterThanSrvs) [Follow us on Twitter](https://www.linkedin.com/company/betterthanservices) [Follow us on Facebook](https://www.betterthanservices.com/privacy)